These two halves are equally important but have been misrepresented as being superior or inferior to each other. In this age of abundance, people are looking for meaning and purpose in their lives. In addition to those techniques, he suggests volunteering regularly because it improves your ability to put yourself into someone else’s shoes by making you see life through their eyes for even just a little bit at a time. In fact, half the population over six years old plays them. In A Whole New Mind, Pink argues the future belongs to a different kind of person, with a different kind of mind. Empathy is right-brained thinking in action. MFAs (Master of Fine Arts) become the new MBAs (Master of Business Administration), and EQ (or empathy quotient) is the new IQ (intelligence quotient). Today, that’s still true in most jobs, but there’s a different approach to acquiring knowledge than before. The best way to improve your Symphony aptitude is by drawing because it helps you see relationships more clearly than other methods do. But fear not, he says. Storytelling is even an organizational strategy where companies collect all the stories their employees tell so that they can share relatable human stories with customers. They tend to become inventors, entertainers and writers. Pink says this is changing. The numbers for China are even more frightening. We’re moving into a conceptual age where high touch (the ability to empathize) and high concept (the ability to combine unrelated ideas) will be more valuable than technology skills. The first part of his book is spent exploring how these three forces are having a profound impact on our society. There are three types of people who excel at this: boundary crossers, inventors, and metaphor makers. Design is often misunderstood because people think of it as something that changes how things look but in fact it focuses on utility (L-Directed) and significance (R-Directed). A Whole New Mind Summary and Study Guide. Pink says that outsourcing high-level skills like design will never be as effective as keeping them in house and using them as a competitive advantage. The ability to see the big picture is important for success. Pink visits a laughing club and is overwhelmed by the joy he feels. James Watson, Nobel Prize recipient for helping to discover DNA, describes the human brain as “the most complex thing we have yet discovered in the universe.”. Good design is when something is easy to use (utility) and also conveys some significance through creative ways (significance). It’s about seeing the big picture and understanding how all of the pieces fit together. Book Notes. Required fields are marked *. It’s demonstrated by the fact that people want to experience greater spirituality in their jobs and businesses are increasingly offering yoga studios, “green” products, etc. The worship of creativity and so-called right brain thinking continues the … It’s more common for people to use humor at work and it helps make their jobs easier. Daniel H. Pink’s book, “A Whole New Mind”, was published in 2005 and argues that the age of left-brained thinkers is over. To enhance his playfulness, Pink suggests going to a laughter club or even playing games at the playground. Humor is generated by the right side of the brain because it requires a specific set of skills: seeing things from different angles, placing situations in context and seeing the big picture. This card was able to elicit an emotional response rather than just present cold facts like most other cards did because it told a story instead of making factual claims or using statistics or data to persuade people into buying something they don’t want. Pink also uses an example of bad design to show that good design is a competitive advantage. “It is easy to dismiss design — to relegate it to mere ornament, the ‘prettifying’ of places and objects to disguise their banality,” he writes. Our brain is divided into two halves. Empathy plays an important role in many fields, including law. Discussion Guide for Educators (Free 2-page PDF). The future belongs to a very different kind of person with a very different kind of mind… The right side — the side that governs our instincts and emotions — was considered subsidiary. Our minds are wired to remember stories rather than facts, and it’s easier for us to implement lessons learned from stories in our lives. One day, Pink receives one of these cards from his elderly neighbors who had just sold their house to a younger couple. Pink also writes about the medical field’s embracing of storytelling in its curricula and training. This has been supported by modern science. People who think this way are seen as successful, and it’s a common approach to life. But Mom and Dad were wrong. These skills are Design, Story, Symphony, Empathy, Play and Meaning. A former speechwriter for Vice-President Al Gore, Pink is also the author of two bestselling books including Free Agent Nation, and more recently, A Whole New Mind: Why Right Brainers Will Rule the Future (a book that uses our two-sided human brain as a metaphor for the coming “Conceptual Age” of American business). “Left-brain-style thinking used to be the driver, and right-brain-style the passenger,” writes Pink. Places Discussed. It makes way for whole-minded thinkers who will define success in the coming Conceptual Age. We’ve scoured the Internet for the very best videos on A Whole New Mind, from high-quality videos summaries to interviews or commentary by Daniel H. Pink. It’s literal, functional, textual and analytic. Doctors who are logical and apathetic struggle to relate emotion and decipher context needed for effective storytelling. The left hemisphere of the brain is responsible for reasoning and logical thinking. Fast. People who pray or meditate daily have been shown to have lower blood pressure. That’s why many medical schools have courses on spirituality and why many physicians take spiritual histories of their patients. Nevertheless, American culture still tends to prize the left-leaning thinking more highly, seeing right-brained activities as useful, but clearly secondary. For example, when George de Mestral saw how burdock seeds stuck to his dog’s fur due to tiny hooks on them, he realized he could use something similar to bind materials together. But there’s still a long way to go, says Pink. He estimates that the art of persuasion — advertising, consulting, and public relations — accounts for twenty-five percent of U.S. gross domestic product. A Whole New Mind Summary and Study Guide. In addition, although some people think that computers can be funny, sophisticated humor cannot be replicated by them. If the burgeoning discipline of cognitive neuroscience has taught us one thing, it’s that human beings are hardwired to love stories. The two sides are often used as metaphors for different approaches to life: Left-Directed Thinking is thought to be logical and sequential. Empathy is useful in deciphering facial expressions. However, he points out that not all people have brains of one sex or another and so we should recognize these differences as stereotypes rather than facts about individuals. Anyone can master the six Conceptual Age senses, he says. This can be seen by the fact that students are now taught classes on increasing their creativity and empathy. Hear hear. Instead, the right-brained aptitudes so often disdained and dismissed for so long will increasingly determine who soars and who stumbles.”. He tells the story of a neighborhood where houses are constantly being sold to new owners. It’s been proven that hospitals with labyrinths have happier patients than those without them because they promote meditation in their patients’ bodies and minds. This is because a typical brain consists of some 100 billion cells, each of which connects and communicates with up to 10,000 adjacent cells. Today’s consumer is craving products that are not only well made and well priced, but also beautiful, environmentally friendly, and meaningful. First, let’s look at the impact Abundance has had on us in the West. Workplace than outsourcing, ” says Pink, that doesn ’ t a! 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